SELL SMART
FSBO

Sell Smart. Stay in Control.
Get the Support You Deserve.

Take charge of your home sale with DF Real Estate & Land Resources' Sell Smart FSBO Program. Affordable flat-fee packages, professional marketing tools, and real estate support when you need it — without paying full commission.

✅ Smart. ✅ Empowered. ✅ Supported.

At DF Real Estate & Land Resources, LLC, we believe every homeowner deserves the freedom to sell their home with confidence, control, and the right support. That’s why we created the Sell Smart FSBO Program — a series of customized FSBO (For Sale By Owner) packages designed to empower sellers who want to take charge of their home sale while still having professional resources at their fingertips.

We understand that selling your home independently can feel overwhelming. Between pricing, paperwork, marketing, and negotiating, it’s easy to feel lost without guidance. That’s where we come in. DFREL bridges the gap between selling on your own and having expert real estate support — without paying full commission fees.

Selling on your own doesn't mean you have to do it alone

With our customized FSBO Packages you'll get: 

*MLS Exposure across major real estate websites to maximize visibility
*Professional Marketing Materials, including FSBO yard signs, lockboxes, photography, and social media promotions
*Access to Trusted Resources, like loan officers, contractors, termite inspectors, and title companies *Administrative and Transaction Coordination Services to help you stay on track from listing to closing
*Optional Licensed Realtor Consultations for offer reviews, negotiations, or home inspection support when needed

Our goal is simple: to empower you to sell smarter, save money, and succeed confidently — without sacrificing the backup you need at critical points of the transaction.

Whether you need just a basic MLS listing or full-service coordination support, DFREL is here to make sure your FSBO experience is smooth, efficient, and profitable.

Sell Smart FSBO: Because Your Success Matters.

Ready to Sell Smarter?

Choose the FSBO package that's right for you and start your journey with expert support by your side 

Package 1

Basic Listing Support

Perfect for the confident homeowner looking to gain MLS exposure

✔️ Property listed in the MLS (delivered across multiple media channels)
✔️ 30-minute consultation to review home valuation & prep advice
✔️ Smart Selling FSBO Yard Sign included
✔️ MLS Lockbox provided for duration of listing
✔️ Seller may provide up to 30 property photos
✔️ Yard sign and MLS Lockbox removal within 24hrs of closing. 

Package 2

 Smart Seller Media Bundle

Includes everything in Package 1, plus upgraded marketing tools

✅ All features in Package 1
✅ Professional Photography (up to 25 high-res photos)
✅ Appointments scheduled via ShowingTime
✅ 30 Property Posts for Facebook & Instagram
✅ 30-Day Marketing Calendar to plan & promote effectively
✅ Custom Landing Page for your property

Package 3

Full-Service FSBO Support

For the homeowner who wants more support from contract to close

✅ All features from Package 1 & 2
✅ Transaction Coordinator assigned to manage:
  *Organizing & reviewing contracts, disclosures, and addenda
  *Tracking deadlines, submissions, and compliance
  *Coordinating inspections, appraisals, showings & open houses
  *Managing contingency timelines and follow-ups   
*Communicating with lenders, escrow/title, buyer’s agent       
*Providing updates and reminders throughout the process
  *Utility transfer coordination via Utility Connect
  *Final walkthrough coordination with buyer 

Additional Support 

Negotiation Services

Contracted Separately

Licensed Realtor Support Available:

*$100/hour for offer consultations, counters, inspections, or settlement statement review

*Negotiation services are NOT included in any FSBO packages and must be contracted separately.

Explore FSBO Packages

Explore Our Flat-Fee Packages & Save Thousands!

View Packages 

To download the FSBO Packages, you must provide your information and acknowledge the Disclosure information related to the FSBO Packages.

FSBO Resource Guide

Complimentary with Your FSBO Package

Provided by DF Real Estate & Land Resources, LLC

At DFREL, we believe in setting you up for success. These resources are included as a complimentary bonus when you sign up for any of our FSBO packages. Let’s make selling your home easy, smart, and successful!

Sell Smart FSBO -Request

ORDER FORM

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FSBO FORM

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Events

May 3, 2025

FSBO WORKSHOP

ASHLAND,VA